Slideshow for the United Negro College Fund’s new logo
The UNCF is launching their new Landor-designed logo with great fanfare. In addition to UNCF and Landor press releases, the logo debuted in a NY Times Business section article.
Above is the first slide in the logo slideshow, also executed by Landor. Armin Vit at Brand New says it “would be lovely if every logo came with something like this available publicly instead of being held close to the chest, since presentations like this are usually the best way to “sell” a logo and demonstrate what happened from Point A to Point B.” I really like the execution and I’ll be using this as a reference for preparing clean PowerPoint slideshows in the future.
Here’s the new logo itself.

(via Brand New)